What is a Vered?
Who knows? I certainly didn't. I had to find out.
While attending several of this seasons most fashionable parties/benefits, I always saw this mysterious lady in black. She knew everyone. And, everyone knew her. I finally found out she was Vered. Just Vered. Like Iman or Calvin. Only one name is required these days. If you’re famous, that is.
Anyway, I realized that she owned The Vered Gallery in East Hampton, with private digs in New York. I had seen her piercing eyes in very strange, yet noticeable advertising in the Star along with many articles and pictures in Dan's Papers, Hampton's and Country Magazine. So, I ventured to the gallery last week to see the current show. And, Vered was there. All alone. I wasn't there to buy art, not this time, (thought I do collect), but to find out about this glamorous, mysterious woman with only one name.
Pretending to be a serious collector, I had Vered show me the phenomenal collection of art that she and partner Janet Lehr have in inventory. From classic to contemporary. No holes barred. What a collection. It was like being at D'Orsay, only on a smaller scale. And, in East Hampton, no less. All priced from nothing to very expensive. No price range is excluded and the quality of the art rivals any in NYC.
Well, anyway, I proceeded to conduct a "sort-of-interview" (unbeknownst to Vered) while admiring the art. Vered was the most charming, informed, elegant, real person I have met in many years of living in East Hampton, New York or Palm Beach.
To my amazement, her knowledge and eye for art is unmatched. Not to mention her ability to do whatever is necessary to adhere to her clients' tastes and needs. Something rare in this day and age. I am a perfectionist as a graphic designer/marketing consultant/everything. Yet, Vered's quality and ability speak for itself - once you meet her and see her exhibitions.
A Sergeant in the Israeli army, paratrooper, art dealer for 20 years, Vered is a true renaissance woman. Beyond everything else, she gave me an invitation to the benefit, Bones and Champagne, she is holding for ARF's newly formed division "PUP" on July 13. If Vered is a sponsor, it is sure to be a spectacular event - one of the season's most memorable. And, all for an excellent cause. Twenty-five architects and designers donating dog houses include Richard Meier and Charles Gwathmey. (You'll have to call Vered Gallery 324 3303, for the full auction roster and details.) By this time, several clients had stopped by, said 'hello' and looked at the great Janet Fish exhibition, and Wolf Kahn, Willem de Kooning, Marca-Relli, Oscar Bluemner, Milton Avery, Paul Resika, Robert Mapplethorpe, Pablo Picasso, Man Ray etc in the back galleries, while others sought Vered's eye and waved 'hello' in passing her window on the world. Sitting there with Vered it did seem that all the world passed that 'secret' passage from the parking lot thru to Main Street.
As I started to leave, in bounded effervescent partner, Janet Lehr, the second half of the double barreled team. She was toting a precious Matisse under her arm. Vered laughed and said, she always arrives with a great surprise that she has hunted down, and a smile. That's the way we start the weekend. Anyway, what's a Vered? "I think I've learned. The gallery she started in the 'dark ages' 20 years ago is her world, her salon. She's a spectacular, educated lady who everyone should know. That's why everyone knows her and she knows everyone else.
Stop by the gallery at 66-68 Park Place Passage just to say hello. And, you'll have the most informative, friendly tête-à-tête you can find at any gallery from the East End to NYC. I hope you will be as moved by this mysterious woman as I have been since first seeing her at a party this past April. Vered doesn't try to sell, she tries to educate. And, offers her many years of experience to anyone who walks in the door. All at no charge - another rarity - anywhere.
Anyway, I realized that she owned The Vered Gallery in East Hampton, with private digs in New York. I had seen her piercing eyes in very strange, yet noticeable advertising in the Star along with many articles and pictures in Dan's Papers, Hampton's and Country Magazine. So, I ventured to the gallery last week to see the current show. And, Vered was there. All alone. I wasn't there to buy art, not this time, (thought I do collect), but to find out about this glamorous, mysterious woman with only one name.
Pretending to be a serious collector, I had Vered show me the phenomenal collection of art that she and partner Janet Lehr have in inventory. From classic to contemporary. No holes barred. What a collection. It was like being at D'Orsay, only on a smaller scale. And, in East Hampton, no less. All priced from nothing to very expensive. No price range is excluded and the quality of the art rivals any in NYC.
Well, anyway, I proceeded to conduct a "sort-of-interview" (unbeknownst to Vered) while admiring the art. Vered was the most charming, informed, elegant, real person I have met in many years of living in East Hampton, New York or Palm Beach.
To my amazement, her knowledge and eye for art is unmatched. Not to mention her ability to do whatever is necessary to adhere to her clients' tastes and needs. Something rare in this day and age. I am a perfectionist as a graphic designer/marketing consultant/everything. Yet, Vered's quality and ability speak for itself - once you meet her and see her exhibitions.
A Sergeant in the Israeli army, paratrooper, art dealer for 20 years, Vered is a true renaissance woman. Beyond everything else, she gave me an invitation to the benefit, Bones and Champagne, she is holding for ARF's newly formed division "PUP" on July 13. If Vered is a sponsor, it is sure to be a spectacular event - one of the season's most memorable. And, all for an excellent cause. Twenty-five architects and designers donating dog houses include Richard Meier and Charles Gwathmey. (You'll have to call Vered Gallery 324 3303, for the full auction roster and details.) By this time, several clients had stopped by, said 'hello' and looked at the great Janet Fish exhibition, and Wolf Kahn, Willem de Kooning, Marca-Relli, Oscar Bluemner, Milton Avery, Paul Resika, Robert Mapplethorpe, Pablo Picasso, Man Ray etc in the back galleries, while others sought Vered's eye and waved 'hello' in passing her window on the world. Sitting there with Vered it did seem that all the world passed that 'secret' passage from the parking lot thru to Main Street.
As I started to leave, in bounded effervescent partner, Janet Lehr, the second half of the double barreled team. She was toting a precious Matisse under her arm. Vered laughed and said, she always arrives with a great surprise that she has hunted down, and a smile. That's the way we start the weekend. Anyway, what's a Vered? "I think I've learned. The gallery she started in the 'dark ages' 20 years ago is her world, her salon. She's a spectacular, educated lady who everyone should know. That's why everyone knows her and she knows everyone else.
Stop by the gallery at 66-68 Park Place Passage just to say hello. And, you'll have the most informative, friendly tête-à-tête you can find at any gallery from the East End to NYC. I hope you will be as moved by this mysterious woman as I have been since first seeing her at a party this past April. Vered doesn't try to sell, she tries to educate. And, offers her many years of experience to anyone who walks in the door. All at no charge - another rarity - anywhere.
Written by David Monet for Dan's Paper
